051 418 328

Website redesign.

Updated: 15 August 2026

We redesign sites that have grown outdated, slow, or stopped bringing in enquiries. Along the way we keep what has value: useful content, the domain, search engine traffic and existing page addresses. The structure, copy and design are rebuilt.

When is it time for a redesign?

A redesign pays off when the site works against you. The most common signs:

  • It is unusable on a phone. Most visitors arrive on mobile devices; if the site does not adapt, they leave.
  • It loads slowly. A slow site loses visitors and ranks worse in search engines.
  • It brings no enquiries. There may be traffic, but the site leads nobody to contact you.
  • The content is outdated. Old prices, former colleagues, an offer from years ago. An outdated site earns less trust than none.
  • You cannot edit it. Every change needs a contractor who no longer picks up.
  • The technology is abandoned. Old CMSs and plugins without updates are a security risk.

Redesign or a new site?

First we check whether a redesign on the existing technology makes sense, or whether it is safer and cheaper to build something new. The answer depends on the state of the site, not on what we would like to sell: if the technical base is healthy, we rebuild on it; if it is fragile, replacing it costs less than patching it.

Either way, we carry over the useful content, keep the domain and set up redirects. What changes for you is how the site looks and works, not the address where people find you.

What happens to your Google traffic during a redesign?

This is the most common worry, and a justified one: a badly executed redesign can wipe out traffic you have built up over the years. So with every redesign we:

  • inventory the existing page addresses and keep the ones with traffic or links, or permanently redirect them (301 redirects) to the new ones;
  • keep the useful content that already has standing in search engines, and edit it instead of deleting it;
  • put the technical basics in order: the sitemap, structured data, page titles and descriptions, loading speed;
  • monitor after launch whether search engines pick up the new addresses correctly.

To be honest about it: nobody can rule out fluctuations in the transition period, and we do not promise rankings. What the steps above do is make sure the redesign does not throw away the value your site has earned.

How much does a redesign cost?

We usually deliver a redesign within the same packages as a new site, because the site is rebuilt while the content is carried over and edited. Our prices are published: from €790 for a one-page site to €2,390 for a product site with up to eight subpages. Scope, timeline and price are confirmed in writing before we start.

On the packages page you can adapt the starting package and see an indicative price instantly. A general overview of market prices is in our pricing guide.

A redesign from our work

The Fakulteta za upravo landing page on a laptop: a dark hero with a photograph of a student and the Programmes section

Fakulteta za upravo

Research, planning and design

A website redesign for a faculty of the University of Ljubljana. Extensive content and several audiences (students, prospective students, researchers, staff and media) in one clear structure. For the agency Madwise, which carried out the implementation.

View project

Common questions about redesigns

Can we keep our existing domain?

Yes, always. The domain stays yours and registered in your name; we handle the technical transfer and the connection to the new site.

Will the old site keep working during the redesign?

Yes. We prepare the new site separately and publish it only once you approve it. There is no downtime; the switch takes minutes.

How long does a redesign take?

About the same as a new site: a one-page site usually 7–10 working days, a multi-page site 2–4 weeks. If a lot of content has to be carried over, that affects the timeline and is written into the quote up front.