Project · Car detailing
Bevc Detailing
A bilingual website for a paint correction, ceramic coating and PPF studio: services with published prices, a gallery of finished projects and a two-step enquiry form.
The brief
Avtokozmetika Bevc has been trading since 2014, but until August 2026 its domain served an abandoned WordPress install: sample pages, lorem ipsum and an untouched online-store template complete with a basket and a checkout. The media library held four files, three of them copies of the logo. There was nothing to migrate and nothing to redirect.
The trade has two characteristics that shaped the build. First, almost nobody publishes prices, so a car owner cannot compare quotes without picking up the phone. Second, claims about how long coatings and films last are common and rarely verifiable. The first was an opportunity; the second was a constraint we accepted.
The build
The studio takes in one car at a time, and the site turns that into a structure a car owner reads without explanation: each of the six services (paint correction, wet sanding, ceramic coating, paint protection film, interior detailing and leather recolouring) has its own page with a starting price and an expected duration. Published prices are rare in this trade, and they were the starting point for the whole site.
The gallery holds twenty-two finished projects, each with its own page, a description of the work and photographs from before and after; it can be filtered by make. PPF coverage gets a picker instead of a price row, showing what partial front, full front and full body protection actually mean. A separate page compares ceramic coating with PPF, because that is the question enquiries keep asking, and sixteen frequently asked questions cover the rest.
The enquiry is split into two steps: the visitor first ticks what bothers them about the car, then describes the vehicle and the circumstances. The client maintains the price list, the gallery and the questions himself in a content management system, in both languages.
Decisions
What is on the site was decided as deliberately as what is not.
- No price estimator and no booking. A price calculator would be the expected "advanced" feature, and that is exactly why it would contradict what the site says elsewhere: the owner confirms a price once he has seen the car. For the same reason the form holds no slot. It collects when a visitor would prefer to come, and the owner confirms it.
- No photo upload. Three guided image slots were built and then removed. With them went the last surface that could have implied paintwork can be assessed from a photograph.
- No durability in years. The ceramic-coating manufacturer publishes no lifespan in years, so the site states none, including where one had appeared in older posts. Claims about protective film were checked against the manufacturer's official warranty terms; whatever could not be confirmed came off every page at once.
- One photograph stayed unpublished. It shows two people working on a car, and the site says elsewhere that the owner works on every car himself. The image and the copy contradicted each other, so we asked rather than chose.
- Enquiries are sent by the client's own mailbox. The form uses no third-party sending service: the message goes from an address on the domain to an address on the same domain. There is no new account for the client to open, and a visitor's details never pass through someone else's system.
Every one of those decisions made the site smaller, and none of them was free. Together they are what makes the rest of it checkable.
Related reading
The price list, the gallery and the questions are content that keeps changing, so the client maintains them. What we include in a build and what stays in your hands is set out on our page about website development. Who owns the domain, the code and the content at the end is covered in our guide to website ownership.